/R E P E A T -- Media Advisory - Aeroplan to give away 1 trip every 5 minutes at Yonge and Dundas Square on September 4th/

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Celebrates launch of Distinction, its new recognition program

MONTREAL, Aug. 28, 2013 /CNW Telbec/ - In celebration of the launch of Distinction, Aeroplan's new multi-level recognition program with exclusive benefits for its top accumulating members, Aeroplan is giving a chance to win a round trip ticket every five minutes to anyone who registers on site or via mobile device at its exciting fun-filled launch event.

WHAT:  Aeroplan is giving away a trip to some of the most exciting destinations worldwide, plus see your photo larger than life on one of the Yonge and Dundas Square digital billboards.
 
WHEN:  Registration begins at 11:00 am on September 4, 2013.  Trips (13 in total) will be given away every five minutes between 12:00 - 1:00 pm.  Contest is open to Canadian residents over the age of majority.  Each trip consists of roundtrip economy airfare to a selected destination + $1,000 spending money (approximate value $6,000/prize).
 
WHERE:  Yonge and Dundas Square, 1 Dundas St. E, Toronto, Ontario.

For more information about Distinction, please visit: www.aeroplan.com/distinction.         

Full contest rules available (September 4th at 11:00 am): on site or www.aeroplan.com/departure<http://www.aeroplan.com/departure>.  

About Aeroplan
Aeroplan, Canada's premier coalition loyalty program, is owned by Aimia Inc., a global leader in loyalty management.

Aeroplan's millions of members earn Aeroplan Miles with its growing network of over 75 world-class partners, representing more than 150 brands in the financial, retail, and travel sectors.

In 2012, approximately 2.3 million rewards were issued to members including more than 1.6 million flights on Air Canada and Star Alliance carriers which offer travel to more than 1,000 destinations worldwide. In addition to flights, members also have access to over 1,000 exciting specialty, merchandise, hotel, car rental and experiential rewards. 

For more information about Aeroplan, please visit www.aeroplan.com or www.aimia.com.

SOURCE Aeroplan

Image with caption: "Aeroplan celebrates launch of Distinction its new recognition program by giving away 1 trip every 5 minutes at Yonge and Dundas Square in Toronto. (CNW Group/Aeroplan)". Image available at: http://photos.newswire.ca/images/download/20130904_C8686_PHOTO_EN_30398.jpg

For further information:

Christa Poole
Aeroplan
416-352-3745
christa.poole@aimia.com